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see what tartan can do for charities and not for profits
Our task was to launch a new website and manage their google grant.
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Sector:
Charity and Not for Profit
Service:
Website design and development, marketing consultancy and PPC
Results:
● Traffic doubled within 3 months● we managed to use 50% google grant budget than previous supplier within 3 months.
Brief
Our not-for-profit focuses on mental health. They initially came to tartan a little bit frustrated with their current supplier. Their current supplier wasn't able to spend a lot of budget from their google grant, the reporting wasn't great for digital marketing and they felt their website and logo was a little bit dated. They wanted us to come up with a solution that would enable them to spend more of their awarded google grant and in terms of their goals for the website, the just wanted it to feel crisp, clean and modern.
Solution
Web project We managed to launch a website within a 12-week timeframe focusing on giving the client a modern, stripped-back look and feel to the website.
Conversion /funnel marketing By focusing on lead generation conversion funnels we were able to improve conversions by 42% within 3 months of the website going live and more than double traffic within 6 months.
Google Grant By doing a full PPC audit and spending time working on a Google Grant strategy we managed to spend 50% more awarded google grant money than they had been able to do previously.
Results
Our client was extremely happy with their new visual identity and delighted that we were able to spend more of their awarded google grant funding.
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