Join the clan

Email:ku.oc.gnitekramlatigidnatrat%40ofni


Join the clan

Email:ku.oc.gnitekramlatigidnatrat%40ofni


funnel marketing services in scotland

for funnel marketing, choose tartan

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brands across Scotland trust us...

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guide users through your funnel with ease 

why is UX so important?

The experience a user has on your website is the difference between a high bounce rate and a high conversion rate.

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the basics of UX in digital marketing

it's time to optimize your site for a great experience.

● Visual design● Information architecture● Interaction design● Usability● User interface● Content strategy● Mobile friendly and responsive● Functionality● Typography● Use of search
All of these elements make navigating a site and finding what the user is looking for feel like a seamless and intuitive experience.
With the combination of hard skills such as design and soft skills such as empathy, a great UX designer can create a website that converts and is also pleasing to the eye.
“Simply improving customer journeys has the potential to increase customer satisfaction by 20% but also to

tick those UX boxes with tartan 

just a few reasons why funnel marketing is key for success...

  • 1. CUSTOMER SATISFACTION

    CUSTOMER SATISFACTIONA satisfied user is highly likely to convert.
    Customer service after a purchase is not the only time to place all the attention on the customer. From the moment a user lands on your website to the point of purchase, they are having an experience they will either remember and return to, or an experience that will deter them from future purchases.
    Satisfy the customer from their first experience, and watch them return again and again.

  • 2. PROFICIENT UX IMPROVES SEO

    PROFICENT UX IMPROVES SEOUX + SEO = A powerful digital stack
    SEO is the engine of any website, and when paired with great UX design, these two are a dynamic duo. SEO and UX work hand in hand to get people to your website through organic traffic (SEO) and then convert them by exceeding expectations and delivering exactly what they’re looking for (UX). A major part of UX is content, and that’s directly related to SEO and how a user finds your website. When both are working together, both traffic and conversions will increase and remain consistent.

  • 3. GOOD UX INCREASES CONVERSIONS

    GOOD UX INCREASES CONVERSIONSIncrease conversions to increase your bottom line
    Conversions come from an intuitive experience that delivers exactly what the user is looking for. If someone lands on your website for the first time and has to scroll through graphics, content, videos, and more to find what they’re looking for, they’re more likely to exit the website and go elsewhere. When the user is given exactly what they’re looking for in an intuitive and pleasant experience from the start, conversion is much more likely. Conversions increase, across the board, with great UX design.

  • 4. EFFECTIVE INTERFACE DESIGN

    EFFECTIVE INTERFACE DESIGNOptimal landing pages & organic pages that drive action
    From a search result, a user clicks on a link and expects to land on a page that delivers the result of the search. If this is not the case, then the landing page is not designed in an effective way. Effective design comes from understanding the intentions and needs of the user and delivering that without the fluff. From CTAs to what the user can expect as a customer, it’s all in effective design.

our process...

We like to keep things simple and strive to give our clients the best experience possible.From initial inquiry to campaign launch and thereafter.

funnel marketing services in Scotland

1

Contact us

Get in touch! 

2

Brief & Proposal

Let's have a chat! 

3

Prepare Paperwork

Once the brief is agreed, we'll draw up the paperwork

4

Prepare for launch 

Once paperwork is signed, we'll prepare for launch 

5

Go live 

Once the prep work is done, we'll go-live with your campaign

6

Ongoing reports and optimizations

We don't rest on our laurels - we will continue to report, optimize and improve your campaigns

feeling the love for tartan digital marketing

get in touch today and see how tartan can help take your business forward!

funnel marketing services in Scotland